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Pokémon (ポケモン, Pokemon?, IPA: , sometimes pronounced ), is a multi-billion dollar media franchise controlled by video game giant Nintendo, and created by Satoshi Tajiri around 1995 (it celebrated its tenth anniversary on February 27, 2006, although the franchise was copyrighted in the USA as Pokémon by 1995). The original Game Boy video games have since been merchandised into anime, manga, trading cards, toys, books, and other media. The name, Pokémon, is the romanized contraction of the Japanese brand, "Pocket Monsters" (ポケットモンスター, Poketto Monsutā?), as such contractions are very common in Japan. Nintendo originally literally translated Poketto Monsutā – indeed, a "Pocket Monsters" game was created in early 1995. A naming conflict with the Monster In My Pocket toy range caused Nintendo to rebrand the franchise as "Pokémon" in early 1996. The game's catchphrase, in the Japanese language versions of the franchise is "ポケモンGETだぜ! (Pokémon Getto Daze! - Let's Get Pokémon!)"; in English language versions of the franchise, it used to be "Gotta catch 'em all!," although it is now no longer officially used except in the spin-off series Pokémon Chronicles.
The concept of the Pokémon saga stems from the hobby of insect collecting, a popular pastime which Pokémon's creator Satoshi Tajiri had enjoyed as a child. Tajiri's formula took off in Japan and was adapted (and translated) in 1998 for the American market, with the release of Pokémon Red and Blue. These games allowed players to catch, collect, and train hundreds of creatures, known as Pokémon; and battle them against each other to build their strength. These Pokémon could then "evolve" into more powerful Pokémon and learn new and stronger techniques. Pokémon never bleed or die in battle, only faint – this was a very touchy subject to Tajiri, as he didn't want to further fill the gaming world with "pointless violence."
Read more at Wikipedia.org
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